To be a successful sales leader, it is imperative to understand what works for your business best and to create the right sales process that guarantees the desired results, every time. But, more importantly, what makes a good leader is the ability to proactively coach a team, helping each rep to adopt proven winning behaviours that drive the best results for your business so they too can be efficient and successful.
To do this, the modern sales leader needs real-time, data driven insight. Unfortunately, the tools available to us are not always able to offer the in-depth insight we so desperately need.
Here's a short video explaining how modern sales leaders are coaching their reps through behavioural analysis.